12 Essential Things To Do Before Launching a WordPress Site

Every single day, a new website is produced and launched online. These websites differ in form, design, aim, and functionality. If you are starting to build a website for your business or hobby, it may be a challenge for you on how to make it. Not only how to build it from scratch, but also how to create a fresh and relatively new kind of website to stand out among others. One thing you could do is find the right tools and plugins on free web resources across the internet or ask experts in the industry through blog comments and social media gathering.

What’s important is that your site is fully functioning before you launch it on the World Wide Web. In this article, we will give you 12 different tips that you need to do before introducing your site online.

1. Install a WordPress backup solution

A backup solution is necessary for your site to schedule different times of backups. No one is safe now online, even the most secured websites, so it is essential to have a backup solution for your WordPress site. Backups can be commenced depending on your settings, and it can be stored on any cloud storage of your choice, or even send it to your email.

2. Secure WordPress Admin Area

Everyone is not safe online; hackers and malware can attack everyone. In your WordPress site, the site’s admin area is the most critical part. It is like the heart of your website, if it becomes damaged, the whole site might not work correctly. It is essential to secure and protect it from different malware and potential hackers. Protect your WordPress by putting a password for security measures. Not only a password for the login page, but also the whole admin area.

3. Check Your Site for 404 Errors

Four different reasons may cause a 404 error: your page was deleted, incorrect URL address, wrong redirection of the page, or the server malfunctioned. It is essential to look into all different pages of your site and check if all of them work correctly. If your site has a lot of pages, you may opt to track down using an app instead of looking at it manually. For your WordPress site, you may receive 404 errors notifications from your website to your email.

4. Coming soon & maintenance page

A WordPress coming soon or an under construction page for WordPress will serve as a teaser for your WordPress site. You can spill little details on to when you are releasing your site and details on what the site can offer. You may also share this on your business’ social media accounts to boost the hype of your site. People will be waiting for your website and may be interested in its launch or relaunch because of this, instead of just having a regular maintenance page that might not give a compelling impression to your audience.

5. Setup email for your WordPress site

Emails should be set up for your WordPress site to have a seamless process for sending and receiving emails regarding your website. You can set up your email through email forwarding. Email forwarding is allowing an incoming mail using your domain email account, forwarded to your primary email address. This technique is an alias, which made easier not to set up a new email address.

6. Check all forms on your site

After setting up your email, you need to look into all fillable forms in your site and check if all of them are working. You need to test your contact us forms, email subscription forms, comments and feedback forms, and other forms. These forms are means of communication with your customers. So, it is essential to know if all of them are working, you do not want to have a failed communication attempt from your customers.

7. User experience

Another thing to consider in your WordPress site is your user experience. It is vital to creating a seamless user experience for your customers. You should put utmost importance to your customers’ preferences when scrolling to your site. Also, you should make every process easy for them, such as adding to cart, check out process, and browsing products. You should test all of this, and even conduct a pretesting for this.

8. Check images, videos, and sliders

Images, videos, sliders, and other visual contents of your site can help make your WordPress site an interactive and compelling one for your customers. However, every visual content should be ensured that is working correctly. Images and videos should be compressed and optimized for web viewing. Also, all contents should not contribute to the slow loading of your site.

9. Test social integrations

You should also look into integrations of your site to different social media platforms. Your pages should be able to be shared by your users online. Social media can widen your sites reach and engagements, hence, can get big impressions to different groups of audience. You may put social share buttons or plugins on your page for easy sharing of your page.

Pro tip: There are a lot of available WordPress plugins that you can install in your site to be able to integrate different social media platforms.

10. Performance tests

Different performance tests are needed when your site is in its development phase. One more performance test is required to double check that your site is fully working before launching it. There are many different website performance checkers online that only needs your URL for the test to run. This test is to ensure no failures in your site after launching.


If you experience some failure in testing your website and want to change the overall setting of your site, you can simply use a reset WordPress plugin to reset and restore your WordPress environment.

11. Install Google analytics

Google Analytics is used by web owners to get data and information about your users and how they interact with your site. Different data are available via Google Analytics. This data can help you in making your site a better one by knowing what to focus on fixing. For example, your site has a poor loading speed; you are aware that it is a problem and you can do different measures to fix it. A data-driven website repair can save you time and effort.

12. Check SEO settings

Lastly, never forget to implement different search engine optimization techniques for your site. Search engines are the primary source of traffic for websites. Higher organic traffic is coming from higher rankings in search engines. There are different techniques in SEO, working all of those before your launching of the site can give you good rankings and relatively more significant traffic than those who do not implement SEO before launch.

There are a lot of practices you need to do before launching your site. You can also consider some WordPress development services online. However, all of this can make sure that your WordPress site is good to go before launching. Just by executing all of these 12 practices, success will also be on its way!

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