Wander is a growing, fast-paced startup, hiring a full-time Growth Marketing Manager to test new marketing strategies and channels and scale them to reach and serve new customers.
This is our first marketing hire and reports directly to the CMO. We’re looking for a generalist that can effectively operate across paid, lifecycle, and organic channels. The ideal candidate for this role is a self-starter who values autonomy and embraces the ambiguity of trying many different things – whether that’s optimizing Facebook ads, setting up abandon cart emails or expanding our blog content. This role also requires analytical horsepower and an ability to lead small cross-functional teams from design, engineering and marketing. If you have 4+ years of experience in growth marketing and are interested in exploring this role, please apply on our career page.
- 4+ years of growth marketing experience, ideally in a startup environment
- Expertise in at least one of these areas and exposure to at least three:
- Paid social or search
- Email or lifecycle marketing
- SEO and content development
- Product-driven growth
- Marketing analytics tools
- Proven ability to lead cross-functional initiatives and deliver on KPIs
- Strong analytical, data-driven approach to growth (SQL experience preferred)
- Solid communication skills and an ownership mentality
As Wander’s Growth Marketing Manager, you’ll be responsible for:
- Leading and managing cross-channel marketing campaigns to drive customer acquisition, engagement and retention
- Owning and up-leveling our existing paid social program across Facebook and Instagram and testing into new paid channels like search, display and more
- Improving our existing email and lifecycle program with the goal of driving higher conversion and delivering a better guest experience
- Collaborating on the development of hard-hitting, thumb-stopping creative
- Running experiments to get signal on new channels and doubling down on what works
- Developing a deep understanding of our target audience and customer
About Wander: Wander is verticalizing the 100B+ short-term rental industry. Wander’s network of smart homes in inspiring places empowers you with the freedom to live and work where you want — and control the entire experience from your smartphone. Wander is different because we own 100% of the homes on our platform, which means we can consistently deliver high quality, smart technology and inspiring locations with every guest experience.
Our mission is to help people find their happy place and our vision is to create the infrastructure for people to experience the world. We are backed by legendary investors and have a team of experienced startup operators. We are a tight-knit team, with a strong work ethic with a common goal to build a lasting company.
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