Digital ecosystems went way beyond our imagination in 2019.
Smartphone Technology disrupted the commercial market with its AI-based applications and IoT integration, revolutionizing marketplaces at an alarming rate. With this, mobile phones became a quintessential part of our lives, and businesses around the world are trying to grab traction at this wide mobile-friendly millennial market.
In the digital world of today, mobiles hold immense power, relevant to making or breaking a brand, and entrepreneurs are trying to take a stride into the profitable tech industry. As per app techs, mobile app technologies have taken massive strides the previous year, with Statista, predicting the mobile app arena to earn $581.9 billion in revenue by 2020. Moreover, according to a region-specific revenue, consumers in the USA are projected to spend over 34 billion dollars on the mobile app via app stores, in 2022.
Without a second note, it is for sure that whatever market base has been built by mobile apps in 2019 will remodel and further this year. Moreover, businesses, in light of pursuing the attention of the humongous market, are trying to match their marketing strategies to satisfy the tombstone of customer expectations.
Mobile applications have become an integral indulgence for the tech-savvy internet generation, the addiction to which is the reason why 28 million applications are installed every second around the globe. For businesses that want to take advantage of the increasing smartphone user pool, they need to look out for the emerging technologies that will provide an edge to the current mobile apps and mold them in creative ways, to create robust mobile applications.
The top app development trends that will rule the smartphone market in 2020
Digitalization, in today’s world, is all about robots, devices, services, and content revolution. Any innovation happening in the software development market is to make the customer experience, faster, and enriching services.
With IoT connecting more and more devices, the network is towards a population explosion, the volume of data is increasing, and so is the demand in the security of information. This calls for greater investment by the mobile app development companies to allow data amalgamation but lower traffic congestion with secure services.
The mobile app sector keeps on metamorphosing now and then. There is no one characteristic that keeps visitors engaged with an app but a multitude of features that summarizes its success. To fulfill the never-ending customer demands, mobile app development companies need to change their procedures spasmodically and incorporate new configuration and contours.
The following is the list of top mobile app development trends that will rule in the year 2020.
Artificial Intelligence and Machine learning will be picking up steam
Nobody can forget the digital disruption brought forth by FaceApp, rising from its grave overnight and awakening to a new world where everyone was uploading stories of their younger and older version. While its fans were applauding the new technology, not many knew about its brilliant use of Artificial Intelligence. As for October 2019, FaceApp’s total revenue was $1M, making businesses understand the importance of AI, in revenue generation and brand promotion.
AI and ML have held the ‘head of the table’ seat for some years now, and more and more applications are trying to teach their understanding of the technology by incorporating AI and MlL-inspired features to their products. Recently, noteworthy applications like Replikas, Cortana, and Google Assistant have been investigating AI and ML further, for technological advancement and innovation.
If stats are to be believed, Forbes predicted that the spending on AI will reach $30 billion by 2025, and Market Watch estimated that by 2024, the AI market will be worth $191 billion. AI had been the most Avant-grade tech evolutions humans could have ever witnessed and many apps who saw through that talent gained immense popularity in 2019. Several organizations have already started experimenting with ways to utilize AI; to improve the user experience and streamline their business activities. As for 2020, companies will dig deeper into these technologies and collaborate with ML for real-time analytics and user ecosystem.
The 5G wireless revolution
5G network is a term related to a 10x decrease in latency, 10x efficient connection density, 3x increase in spectrum efficiency, 100x escalation in traffic capacity, 10x more experienced throughput, and 100x rise in network efficiency. 5G revolutionize the mobile development trend for 2020, transforming mobility forever. Many app developers have already considered 5G to enhance functionality in their application in terms of data security, speed, 3D gaming, augmented reality, and many more.
It is anticipated that 5G usage will have over 1.4 billion devices connected to it by 2025, representing 15% of the worldwide mobile users. Furthermore, HIS economics estimates that 5G is expected to contribute $12.3 trillion global monetary output by 2035.
Mobile app development companies have to, therefore, buckle up, to be a noted participant of the 5G race and launch new applications, keeping all the 5G possibilities in mind.
Wearable apps progression
Wearables devices are the current obsession for people around the world, which is why the wearable devices market is expanding in magnificent ways. According to Statista, the number of connected wearable devices will reach 929 million by 2021.
Furthermore, wearable apps have taken the wearable devices community by storm and have changed the way we interact with smart devices. You can practically do everything that you did from your smartphone, now with a wearable device. The wearable device market has tremendous potential, and apps that can be integrated with it will reap its benefits throughout the decade.
The deployment of Virtual Reality and Augmented Reality into apps
Pokemon Go truly showed us what virtual reality feels like and also foresaid, that both AR and VR are here to stay in the tech-fed world. With tech giants like Apple and Google already innovating its current apps, integration of such features will drive mobile application downloads and revenue for other businesses as well. According to Statista, the global market for AR and VR is estimated to be $209 billion in 2022.
Google launched its AR-powered Pixels for Google Maps, which would provide directions to people with their camera phones in real-time. With brands like Sephora and IKEA have integrated AR in their apps to enhance the user experience and escalate conversion rates; AR integration will be one of the essential and pivotal trends for mobile app development companies in 2020.
Integration of Beacon Technology into apps
Beacon has been around for some time now, and in 2020 app developers will make its presence even stronger. It is a perfect marketing tool for connecting the offline market with the online world, doing wonders for the retail setup. With a beacon-technology integrated app, you can see your preferred products, its cost, and other specifications as well.
As for 2020, we will witness beacon-technology making an entrance into the hospitality, healthcare, and entertainment sector. With Beacon, virtual tours will become more personalized, with smooth and secure information sharing prospects.
Innovation strides with blockchain technology
Blockchain is a term that goes beyond IT buzzwords and cryptocurrencies. It is a revolutionary technology and when it comes to app development, it is a game-changer. Blockchain consists of a decentralized database wherein, the chain of blocks store important data. When data is added, new blocks are created, the old blocks are saved, and everybody gets a copy of the whole database. With data breaching and fake documents challenging the ingenuity of the processes, blockchain makes it easy to trace the defaulters and analyze the process as well.
The necessary indulgence of IoT in our lives
IoT is one thing that has not only made our lives easier but comfortable as well. With a weave of interconnected smart gadgets together, you can practically do anything and everything, just with your smartphone. Suppose you went to bed and forgot to dim the lights. Instead of getting up to do it, you can dim it through your smartphone as well.
All you have to do is download the application, to operate the lighting in your house, on your smartphone. The wonders of IoT goes beyond this, which makes it a pivotal indulgence in the app development trends for 2020.
IoT has not only transformed homes but workspaces as well. According to Statista, the number of IoT connected devices in the world are predicted to grow by 30.73 billion in 2020. Moreover, brands like Google and Amazon, have started firing their rounds into the IoT sector to stay ahead of the fierce competition. App developers need to create apps that can be integrated with both iOS and Android processors, and serve the basic purpose of IoT.
As for 2020, IoT will knock its presence in various other sectors like healthcare and education, mostly in the smart cities where its presence is a need.
Wrapping it up
All the ongoing and upcoming trends in mobile app development is a strong testament that the mobile app industry is bigger than ever and will expand in the years to come. As for entrepreneurs, following app development trends will have a big impact on their business, right from sales and customer pool to revenue growth in the market. As for dedicated developers, they are now aware of the technologies, to be followed for your next business application.