2022 was, for Creative Tim, a year of getting out of our comfort zone and trying out a lot of new ideas. One of them was stepping more into the educational area to create learning content for web developers, UI/UX Designers and Web 3.0 enthusiasts. We are determined to go on with this idea, and we decided to partner with the company which helped us the most - Play Vertical.
Therefore, we are excited to announce that Creative Tim is now officially a shareholder of Play Vertical - a promising global company that helps businesses increase user understanding of a product or service by using engaging video content for TikTok, Reels, and Shorts.
TikTok is already one of the chosen mediums for the young generation as stated by A16Z in their article “The future of TikTok and Video Search". So we consider this will be a huge wave in terms of how information will be found and consumed.
The Partnership between Creative Tim and Play Vertical started in August 2021 when Creative Tim's TikTok channel was created and the first learning video was posted with the help of Play Vertical's experienced team.
See below our first TikTok video:
@creative.tim Integrate futuristic elements with this 3D button 🤓 #csscoding #programmingexercises #programming #webdev ♬ original sound - Creative Tim
In only one year, our official Creative Tim TikTok channel has seen constant growth, and by the time of this article, our community has more than 160,9k followers and we received 1 Million likes.
Our learning content includes:
- web development tips & tricks
- web development tutorials with code included
- UI/UX Design tutorials (Figma, Photoshop)
- UI/UX Design daily tips & tricks
- Web 3.0 information
- fun industry memes for mind relaxation
Visit now our channels and see for yourself:
Why did we choose Play Vertical?
Here is why:
- Because we believe in the power of collaboration;
- Because were super impressed with the team's know-how on user-generated content & social media marketing
- Because we have the same focus on getting things done and an affinity for educational content in common.
“We are glad to be one of the first investors in this new video company, Play Vertical. Over the past months, we have had a fruitful collaboration with them, and our educational content has reached over 10 million views so far. I am confident that this strong partnership will lead to even greater success and impact. Our main Tiktok account just passed 1 million likes and over 160.000 followers.
We are excited to announce that we will focus on creating more short, educational videos for the Web 3.0 space, Blockchain, NFTs, and tutorials on how the modern UI Tools can speed up the Development process. We believe that by providing high-quality, accessible content, we can help to educate and inspire the next generation of digital creators. We are committed to making the Web 2.0 and Web 3.0 ecosystems more accessible and exciting for everyone.“
Alexandru Paduraru - Co-Founder @ Creative-Tim.com
Why did Play Vertical choose Creative Tim?
"We loved working together with Creative Tim! Collaboration went smoothly & communication was easy. It feels like the perfect fit. We are confident Creative Tim’s database and network will help us reach new potential customers worldwide. We’re also happy to work together on various ongoing projects such as NF-Tim!
I have always enjoyed working with Alex, and I feel that this partnership will be beneficial to both parties. Alex’s business insights have and will be of value to Play Vertical, so I’m looking forward to this new alliance."
Robert Tatoi - Founder @ Play Vertical
What should you expect from this long-term partnership?
Our goal is clear: together we want to help developers, designers and Web 3.0 enthusiasts learn new things in a fun and engaging way.
We will keep you updated on the evolution of our collaboration with Play Vertical.
Stay tuned! 🚀