NFTs Weekly News #28 - Entertainment: Canon Enters Web 3.0

The world of NFTs continues to expand and evolve at a rapid pace, with brands, celebrities, and individuals alike exploring the potential of this new technology.

Read about the NFTs entertainment world below!


🗽Brands/Celebrities - Canon, Snoop Dogg, Fortune, TikTok, Adidas, Pharrell Williams, Sotheby's, Bruce Lee, Nike;
🎨 Artist of the week - Cocean writes about Ersin Bactișa;
🎵 Music NFTs - Mastercard;
⚽Sports NFTs - New York Knicks, NFT Tech Report;
🤖AI Art - Images through the eyes of an AI, as dictated by Maria;
🤣Meme of the week - And in NFTs as in life.

🗽 Brands / Celebrities

  • Canon enters Web3 and announces the development of Cadabra, a digital art marketplace built on the Ethereum blockchain that will offer photographers new opportunities to monetize their work. While Canon has not yet shared details on how the marketplace will work, Cadabra could be previewed at NFT.NYC, and it will be available this year, initially only in the US.

  • Snoop Dogg wore a Ledger Nano X with black diamonds and gold at Wrestlemania 39, the event he hosted.

snoop dogg
  • Fortune magazine makes media history with its first NFT drop exclusive. The 94-year-old publication offers a limited-run NFT featuring a work of art by digital artist Itzel Yard.
  • Social technology platform Nfinity has introduced a new feature called "Collect" that allows TikTok creators to turn their viral videos into NFTs.
  • Rapper Lil Yachty has reached a settlement in his lawsuit against NFT seller Opulous after it used his name and image without permission in promoting its products.
  • Adidas has announced ALTS by adidas, a Web3 loyalty token program personalized by token, available on its collections platform. The program will be accessible through the users' avatar, ALTer ego, and Adidas has purchased a Bored Ape called Indigo for the promotion.

Update: They recently came back with some more information. You can get it here.

adidas token program
  • Luxury clothing brand, Billionaire Boys Club, founded by Pharrell Williams, has announced the launch of a limited edition NFT T-shirt.

  • Sotheby's auction house has relaunched the NFT "Glitch: Beyond Binary" auction, this time with a focus on diversity and inclusion, after receiving criticism for the lack of female representation in the previous auction.

  • Bruce Lee, the legendary martial arts master, arrives in the NFT world with an open edition.

  • Nike has revealed details about the launch of its upcoming "Our Force One" collection, which will take place on the blockchain. This collection will include digital representations of past, present, and future Air Force 1 Low designs. It will also be the first launch of the .SWOOSH project unveiled by Nike in November 2022.

🎨 Artist of the week

artist crypto

Today you will meet a man we admire enormously. Maybe you will too, even if you don't know it yet. For example, one of the paintings exhibited at the NFT Bucharest warm-up was his. It's Ersin Bactisa, who has the following in his bio: Artist - XR - Developer - Meta-architect. He is basically an architect with a signature. After almost 3 years of practice in the field, following an event that put his professional activity on hold, he decided to change his life course to other activities, which challenge a different kind of creative thinking. In the world we live in, we either adapt to change or a line will deepen between those who move forward and those who stay put.

With an affinity for digital painting and all things new technology, Ersin is driving his exploration toward creating interactive experiences with art. Augmented reality, virtual reality, and brain mapping are active pursuits that are translated into unique exhibitions.

Web 3.0

Web3, NFTs, and metaverse are keywords for the revolution that is laying its foundations right now. Ersin is taking an active part in this revolution. He is part of the team behind the Crypto Heads Society NFT collection and sells NFTs on platform and collaborates with Voxel Architects, a company focused on architecture for the metaverse.

Here he is the leader of the poly modeling team, where continuous innovations are made to push the limits of the technologies used to the maximum. In his day-to-day work, he researches, creates 3D models, and animations, or writes process automation software. He has put his shoulder to the wheel for names like Tom Sachs (artist, USA), ArentFox Schiff (law firm, USA), and Frida Kahlo (artist).

You can find Ersin on Instagram, Twitter, YouTube, or his personal website. And maybe, maybe, if more align, at...well, you know!

🎵 Music NFTs

  • Mastercard has launched a series of free NFTs on the Polygon network that offer benefits to holders. These NFTs are part of the Mastercard Artist Accelerator program and can be minted until the end of April.

⚽ Sport NFTs

  • The New York Knicks in partnership with Coinbase and POAP offered POAPs to attendees of the Knicks-Indiana Pacers game held during NFT.NYC.

  • NFT Tech has put together a graphic showing which sports brands have ventured into the world of Web3. These include the NBA, Australian Open and FIFA. Interest in NFTs in sports is growing, providing opportunities for fan collection and engagement.

sports nfts

In addition to the graphics, it's also worth taking a look at the new report from NFT Tech - "Brands in the Web3 and Metaverse".

🤖 AI Art

Using AI, we type in a few words and it generates an image. For today's, Maria Raluca Stănescu used Midjourney and the following words: "adhd bag, suitable to wear in metaverse made out metallic materials, in a rectangle shape, with crazy metallic colours in infinite little colourful squares, innovative elements, incredible elegant, perfect symmetry, 3d, 16k --s 750 --q 2 --v 5"

ai art

🤣 Meme of the week

This time we have a video meme. Since you're almost at the end, have a laugh. We do it to our heart's content every time we watch it again and again!

Find us:

Creative Tim